Interview with Viking Grandin, founder/owner of Adapt – with subsidiaries in Stockholm (SE), Göteborg (SE) & New York (USA) – and one of the first to follow us in our LEDskin® adventure.

Apart from the versatile beMatrix frame system and its endless options, we are proud to present our iZi-range: modular furniture, such as bars, tables, displays and signage - the perfect ‘final touch’ to your stand. 

The third edition of beMatrix’ inspiring magazine – boasting innovation, trends in the stand building and event industry as well as tips and tricks and unique behind the scenes access to the world of frames – just rolled off the press.

A perfectly finished stand is the end result of every little detail matching the next. Over the past year, our R&D department dedicated significant amounts of time and energy to perfecting the base plates used for additional stability or as a base to mount freestanding constructions.  

The beMatrix frame system allows for any kind of shape, contour or construction; anything is possible and feasible. Should a certain frame not be available in our standard portfolio, we will simply manufacture a made-to-measure solution. 

In the world of beMatrix, the sky is the limit. This world is filled with contradictions. Extremes even. Untameable. This world simply wouldn’t fit just one nametag. Since, just when you think you know everything there is to know, a new side to beMatrix emerges and will take you by surprise.