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The Digital Jungle

German stand builder and AV specialist AMBION designed a truly fabulous showroom. With the explicit intention to present their new products and technology applications to clients and partners in a spectacular way, AMBION created a Digital Jungle: a kind of labyrinth leading you to discover all novelties.

One of those innovations is the beMatrix LEDskin® product range. Halfway down the showroom a curved LED wall was built, leaving the structure still partially visible. AMBION also programmed generative content, enabling visitors to see their own movements projected onto the LEDskin® wall.

At the end of the tour, the showroom zoomed in on the endless possibilities the beMatrix system has to offer, in the shape of a large frame construction will all different kinds of finishing materials: wooden slats, metal gauze, plexiglass, different kinds of panels and even moss… topped off with a number of LEDskin® tiles for an interactive result. A standard beMatrix stage set-up was installed next to the demonstration frame – easy as can be!

Immerse yourself in the fourth edition of our beMagazine