beMatrix® has launched pop-IN™, an easy and elegant solution for creating pop-up showrooms, in-store experiences, office space, and exhibits.

Technological development never stops at beMatrix. We offer lighting solutions that are easy and quick to install. This range includes the SAM Light, the Track Light System, the BIG Light and Lightboxes.

To meet the increasing demand for lighter frames brought on by the coronavirus, beMatrix is launching our modular b42 frame. Our b42 frames come with all the value you’ve come to expect from our b62 frames but in a slimmer more cost-effective package.

German stand builder and AV specialist AMBION designed a truly fabulous showroom. With the explicit intention to present their new products and technology applications to clients and partners in a spectacular way, AMBION created a Digital Jungle: a kind of labyrinth leading you to discover all novelties.

This fourth edition of beMagazine is completely dedicated to EuroShop 2020, the world’s number 1 retail trade fair, where all movers and shakers for the future will be on show.

The world of stand building never ceases to evolve. Stands become increasingly large in size, more conspicuous, with influences from the AV sector demanding more bearing capacity of the actual structures.